Actress Sumati Singh talks about how social media has affected her career and her upcoming film, “Kismat Ki Lakiro Se.”
Actress Sumati Singh, who has garnered praise for her work in shows like “Roop-Mard Ka Naya Swaroop” and “Amma Ke Babu Ki Baby,” is currently making an impression as “Kirti” on the popular Indian soap opera “Kismat Ki Lakiro Se.” She overcame obstacles on her path to stardom, proving that skill and perseverance pay off in the cutthroat world of television acting.
openly addressed the growing importance of an actor’s social media following to the decision-making process of producers and directors. She revealed that she had been passed over for a TV commercial role due to her low Instagram following, demonstrating the power that online notoriety may have in gaining work.
According to Sumati, the more popular a celebrity is on social media, the more work they get and the more money they make. More subscribers means more people will view your content, which is appealing to those who want to reach a wide audience.
When questioned if she thinks genuine talent is being missed as a result of this “numbers game,” Sumati concedes that while some casting directors and production houses still put an emphasis on talent, many others put an emphasis on fame rather than skill. She thinks that in the end, genuine talent will triumph out and the social media fad will die down.
Sumati outlines why fans are interested in social media stars despite their little body of work. Due to the widespread availability of short films and entertaining content on social media, these celebrities have gained popularity despite their minimal professional accomplishments, which appeal to audiences seeking easy and quick entertainment.
Perseverance and talent are on full display in Sumati Singh’s continuous role as ‘Kirti’ in ‘Kismat Ki Lakiro Se,’ which shows that genuine skill can still be recognized in the world of social media impact.